Mini Rodini campaign image for Delogue case story

Building supplier relationships while minimizing Excel use

Supplier communication and efficient workflow are key for a growing brand like Mini Rodini. They’ve recently joined the Delogue family with the goal to improve their product development flow. Here’s how they will do it.

About Mini Rodini

Mini Rodini is a Swedish children’s wear brand devoted to children and their imagination. Founded in 2006 by the illustrator Cassandra Rhodin, the brand designs are a combination of playfulness and creativity appealing to both children and their parents. The designs are not only fun to wear and to look at, as each product is thought through and made with the most sustainable and recycled materials, certified organic cotton and modal pieces.

Mini Rodini quickly became a darling in the Swedish market – and internationally – with their extraordinary and high-quality products being sold in over 500 locations and with an online shop that ships worldwide.

It’s been an amazing journey for Mini Rodini and we couldn’t be more proud to welcome them in the Delogue family.

Building supplier relationships while minimizing Excel use

Mini Rodini has recently chosen Delogue as their PDM solution. As one of Scandinavia’s fastest growing children’s wear brands, we are curious to know how Delogue will be a part of their development. Elisabeth Edelstam, Assistant Buyer at Mini Rodini, told us how:

“With a growing production department and also growing collections, Mini Rodini was looking for something that would make the communication with our suppliers easier and that could limit the amount of Excel sheets that we all like to work in at the same time.”

 

Delogue seemed like the perfect solution for a growing company like Mini Rodini and thanks to the short startup period it has been running very smoothly for us. – Elisabeth Edelstam, Assistant Buyer at Mini Rodini.

Elisabeth also explained why Delogue was the right solution for the company: “We had some previous experience within the company from some of our newest employees and got a good introduction of Delogue through them. The platform seemed like the perfect solution for a growing company like Mini Rodini and thanks to the short startup period it has been running very smoothly for us.”

Follow Mini Rodini

Website: https://www.minirodini.com
Facebook: https://www.facebook.com/minirodiniofficial/
Instagram: https://www.instagram.com/mini_rodini/